SassafrasHow to Spot a Gen-Z BrandWe can sometimes forget that brands, just like people, have generational identities. While we’ve lived and breathed the millennial brand for
Sassafras5 Web Design Trends to Expect in 2022From one-page sites, to giant typography that dominates the landing page, to organic, handmade illustrations, we take a quick look at some o
SassafrasWhere Marketers Should Shift Their Energy in 2022 Over the course of the pandemic, we’ve understandably seen marketers playing it safe and putting experimentation on the backburner. Now’s th
SassafrasHow Retail Stores are Adjusting to Social Media’s Content DemandAs social media drives a need for brands to continuously produce engaging content, some retail stores, already impacted by the pandemic,...