We hope everyone enjoyed a wonderful Halloween celebrating with their boys and ghouls! And if you’re like us, then you had a stellar breakfast this morning of Twix, Snickers and double espressos! Hello, November! We’ve spent the morning sharing photos from last night (and last weekend for some of our party people!) and thought we’d let you in on the fun! Looks like our Sassafras teammates and their families had a blast– all the way from Kansas City to Jacksonville and points

The Women’s LINC Global Leadership Conference is an internal conference for female employees at The Coca-Cola Company and takes place at the Coca-Cola Atlanta Office Complex. Our founder, Jenny Holton, was among a few external guests and customers privileged enough to be invited for a full day of inspirational speakers and networking! She attended the bi-annual women’s leadership conference in August in Atlanta. This year’s conference theme was Empowering You: Working and Liv

We’re often asked about the unique name of our company—Sassafras Marketing—and if there’s a back story or some reason how that name came to be. So we got to thinking…there are other shareable tidbits that you may or may not know about us. We present… 10 Things You (Probably) Didn’t Know About Sassafras Marketing (in no particular order) So…about that name, what’s the story there? Legend has it that Sassafras founder Jenny Holton was looking to music CDs and song lyrics for co

Here lately on the Sassafras blog, we’ve been full speed ahead introducing our team through spotlight posts and sharing some inspiration that gets our creative juices flowing. (We have a new team member, by the way, that we introduced last week!) But today, we’ve decided to take a step back from that and get back to the basics of who we are and what we do. In short, we’re changing it up and we hope you enjoy this little glimpse behind the Sassafras Marketing curtain. Who is S

As storytellers and strategic designers, it’s important that we are in constant communication and on the same page with each other when it comes to our shared vision.  Or our muses.  Or color palettes, fonts, favorite bands or what’s for lunch.  We accomplish this in several ways- and have found that our virtual team members really aren’t so far apart after all. For starters, we are lucky to count each other as friends.  And friends like to communicate and hang out together.

Recently, Sassafras Marketing Group Account Director Tara and Elizabeth from Coca-Cola Freestyle® rocked out at the Shaky Knees Music Fest in Atlanta!  Shaky Knees is a 3-day explosion of awesome indie rock music, delicious food and gorgeous Atlanta weather! Our friends at Coke® sponsored “Share a Coke® and a Song” all weekend, where concert-goers could refresh with favorite Coca-Cola® beverages and listen to songs with their DJ. People could also record a custom lip-sync vid

Welcome to our new Sassafras Marketing blog.  We’ve got all sorts of fun, informative stuff planned, and hope you’ll check back often and see what we’re up to.  You’ll find the latest from our teams all over the country.  We’ll share some case studies and even some testimonials. We love to stay involved and engaged with the communities in which we live, work and play; so we’ll let you know what we’re out and about doing when we’re not designing killer stories for our clients!