SassafrasThe Future of Anti-DesignA retro and kooky alternative to minimalism that utilizes clashing colors, textual overload, and digital distortions, anti-design has...
SassafrasThe Importance of Brand Attachment2021 design and advertising trends are all about creating a sense of trustworthiness and reliability, which is why brand attachment is a...
SassafrasTips for Building an Internal BrandBranding goes both ways — there’s the outward-facing image of your company, which consumers see, and the inward-facing image, which...
SassafrasFrom a Designer’s Perspective: 2021 Design TrendsOne of our favorite designers is back on the blog today, giving her perspective on a recent socialmediatoday.com article “11 Graphic...
SassafrasLogos & Branding: Telling Your Company Story through DesignTelling the story of your brand begins with the right logo. Serving as a first impression for new customers, and a recognizable mark for...