Sassafras Marketing intern program

After a successful internship program last year, Sassafras decided to up the ante and extend our winter internship opportunity to five Kansas City-area students this year. The goal was for each of our account teams to have at least one intern working with them over winter break. Today we’re excited for you to meet the interns and learn more about the program we’ve put into place!

Let’s Meet the Interns!

Caroline Shaw

Caroline Shaw

Caroline is currently a junior studying marketing and Spanish at the University of Kansas. Very involved on campus, Caroline is a member of Chi Omega sorority where she has held the positions of marketing director and co-director of public relations. She is also a part of the Business Leadership Program, Student Alumni Leadership Board and the Undergraduate Business Council. Caroline has also had previous internship experience at KU’s Academic Achievement and Access Center and Union Station in Kansas City. Caroline will be studying abroad in Barcelona this coming spring.

“Working at Sassafras Marketing has given me tools and experience that one can only learn outside the classroom. I have enjoyed the hands-on work and direct engagement with my coworkers.”

Darby Gertsema

Darby Gertsema

Darby is currently a junior at the University of Kansas. She is in the school of journalism studying strategic communications with a minor in business. Darby is a member of Gamma Phi Beta sorority and has held the titles of sisterhood chair and loyalty sisterhood leader. Her activities on or around campus include a coaching gymnastics for Lawrence Gymnastics Academy and Elite Gymnastics, a Natural Ties volunteer and a member of the Her Campus club. Darby is also studying abroad in Barcelona during the spring semester.

“Sassafras has allowed me to immerse myself in a fast-paced, creative work environment. So far, I have gained experience and knowledge that has helped me determine my future career path. I am grateful for this opportunity and love being a part of this team!”

Emma Wilson

Emma Wilson

Emma is currently a senior at the University of Kansas and is on track to graduate in May. She is in the school of journalism studying strategic communications with a minor in business. Emma is also a member of Gamma Phi Beta sorority, where she held the position of rituals chair and worked as the head stage manager during Rock Chalk Revue. She has been very busy outside of the classroom taking on positions such as fashion editor for sarahscoop.com, social media manager at 23rd Street Brewery and runs her own fashion and lifestyle Instagram blog. Emma has also been a member of the marketing and advertising clubs.

“I was never sure about working in marketing and advertising. In college, the courses have never quite interested me. But since working with Sassafras and working hands-on with a bunch of important clients, I’ve found that I truly enjoy marketing and am considering perusing it after college!”

Adam Scherzer

Adam Scherzer

Adam is currently a senior at the University of Kansas and is on track to graduate in May. He is in the school of journalism studying strategic communications with a minor in business. Adam is a member of Kappa Sigma fraternity, where he held the positions of vice president and social chairman. He has been active on campus by taking part in the advertising and sport management clubs. He immersed himself in the journalism school by becoming a journalism student ambassador, account lead for The Agency and sports beat writer for the University Daily Kansan. Adam has also had past internship experience with Thruline Marketing.

“I have greatly enjoyed my time as an intern with Sassafras. Every day I have learned something new. I have really appreciated how much we have been appreciated when it comes to the creative processes behind the scenes.”

Taylor Mason

Taylor Mason

Taylor is currently a junior at the University of Arkansas. She is in the business school studying marketing with a minor in management. Taylor has been very active in her membership with Alpha Delta Pi sorority. She has held the positions of scholarship committee, homecoming committee, initiation committee, and RMH charity fundraising events. Taylor has previous intern experience at Home Credit US, Meers Advertising and Yoh Company.

“Since the first day, the program has been very hands-on and inclusive. We have been given free rein to be creative with projects and share our passions. I have loved getting to work with my account team and learning how the remote agency lifestyle varies from that of a corporate or in-house agency office. Throughout the internship, I have gotten to work on several brainstorms, a social media comparison project, and even some copywriting. This has been my busiest, yet most valuable, winter break to date.”

These five students have proven themselves both in and out of the classroom and have bright futures in the marketing and advertising fields. In addition to being assigned to one of our account teams, they are also working on an internal social media project that is due at the end of their time here. They are attending 5 local business field trips in Kansas City, and helping out with creative brainstorms. We are very excited to be working with these young professionals and cannot wait to see what is in store for them in the future!