Something new and exciting is headed our way in 2021 and that’s an original lunch n’ Learn series with our fearless leader Jenny Holton! We previewed this on our social channels recently, but we wanted to take a deep dive on the blog this week to give you a sneak peek of what’s to come.
What gave you the idea to start the Lunch n’ Learn series?
I have been in this biz for a long time and I have learned a lot. With several new employees on the team, I think it is important for me to share my knowledge. I have been working with some of our clients for 20 years and that kind of history is priceless. We are an agency with very diverse lines of service. We have a fantastic methodology but I want them to always know “The Why” behind everything we do.
What topics can we expect coming up?
Some topics will be specific to the Sassafras process and others will be about our industry. We will have a shopper marketing series, a foodservice marketing series, a social media series as well as a lunch n’ learn lesson on how to create great Story Design in all our communication work.
What do you hope comes out of this series?
I hope that my team has fun growing in knowledge – fun has to be a big part of this. I also hope that I can impart some worthy information that they can use to help them serve our clients better. We are a people-first agency and the more value we bring to the table the better it is for our clients.
Any special guests that might drop by?
At first, I will have the SMEs on the team participate in the lunch n’ learns. While I consider myself fun and entertaining – I don’t think anyone wants to listen to just me every month. I also hope to bring in some guest speakers on specific topics to bring a different point of view.
Be sure to keep a lookout for what's to come with Jenny's Lunch n Learn series! It's sure to start some interesting conversations.