Holiday Inspiration: Tell Your Loved Ones That They Are #doingood

The holidays serve as a time for reflection and connecting with those you love. Everyday life can be filled with endless meetings, events, school activities and countless other obligations, sometimes it can feel overwhelming. Our friends at Minute Maid remind us that it is important to tell those you love that they are #doingood.


The latest installation of Minute Maid’s #doingood campaign, which launched in May of last year, appears in a pop-up holiday shop located in Chicago with nothing to sell, but everything to give. Instead of buying gifts, shoppers write a letter to a parent to tell them they’re #doingood. You can imagine how heartfelt and sincere the letters are; and how utterly grateful the recipients are to receive them.


All of this reminds us that during the hustle and bustle of the holiday season, it is important to stop and tell those you care about how much they mean to you. Make sure you take the time to tell your loved ones they are #doingood. Working with this great team and this campaign has inspired us individually and as a team to tell those around us that they are #doingood.


#youtube #minutemaid #sassafrasmarketing #nothingtosell #inspiration #doingood

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