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WORK FEATURE
As agency of record for Island Fin Poké, we worked with the brand – a Hawaiian-style poké bowl fast casual restaurant – to create a full 360 campaign for consumers. We were also asked to create materials that helped Island Fin Poké sell in their food and experience to both the trade and their potential franchisees.
Together we developed the entire brand architecture including look and feel, communication strategy, in-store POP kits, social media, and a complete franchise (and franchisee-to-be) communication platform.
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