SassafrasHow to Spot a Gen-Z BrandWe can sometimes forget that brands, just like people, have generational identities. While we’ve lived and breathed the millennial brand for
SassafrasTips for Crafting the Perfect Design PortfolioHere at Sassafras, we’re passionate about helping the young marketers and designers of tomorrow find their way, stand out, and settle into t
Sassafras5 Web Design Trends to Expect in 2022From one-page sites, to giant typography that dominates the landing page, to organic, handmade illustrations, we take a quick look at some o
SassafrasThe Best Psychological Color “Hacks” for AdvertisingIt’s no surprise that colors create moods — we know that blue is associated with calm, that yellow can signify joy, that red can be luxuriou